People

Prof Alexa Spence (Project lead)

Professor in Psychology with expertise in environmental psychology, social cognition and risk.

Daniel Fletcher

Research Associate with a background in social cognition and decision making.

Professor James Goulding

Jo Parkes

Research Associate specialising in psychological drivers of online consumption and user autonomy in digital environments.

Dr John Harvey
Associate Professor specialising in the study of consumer behaviour through digital footprint data
Dr Gavin Long
Research Fellow with background in data science, machine learning and geospatial analysis. Specialising in the use of digital footprint data to predict socio-economic and health outcomes.
Dr Evgeniya Lukinova.
Assistant Professor in Behavioural Analytics, neuroeconomist interested in impulsive consumer choices.

Advisory Panel

We appreciate the input from the following people in advising on this project.

Joe Duncan-Duggal – Foodsteps

Linus Pardoe – Senior UK Policy Manager, Good Food Institute

Lauren Leak-Smith – Senior Advisory, Behavioural Insight Team

Paul Marsh – Climate Change Specialist, WWF-UK

Mark Green – Professor of Health Geography, University of Liverpool

Zoe Donkin – DEFRA

David Zendle – Senior Lecturer in Psychology, University of York